The CMT hosts events on the cutting edge of marketing, business and technology. Events include conferences, reserach forums, panel discussions and users groups. We partner with the academic community, businesses, as well as organizations such as the American Marketing Association, MITX, SEMPO and QRCA.

Current Events 2014

I'm pleased to announce that Professor Ian Cross of the Center for Marketing Technology at Bentley University will be joining us next Wednesday, April 23rd in Charlotte to moderate the executive roundtable. He is tasked with ensuring a insightful discussion about Digital Marketing & Social Media Strategy with the panelist group, comprised of senior digital professionals from Twitter,, and the U.S. Department of Commerce.

Professor Cross entered academia in 2001, following a career in the private sector that included senior marketing positions at IBM, Thomson Reuters, and Eastman Kodak. In 2007, he managed the launch of the Center for Marketing Technology, and as its director he oversees 250 focus groups and surveys each year.

On April 12, 2014, CMT hosted an Evolution Fashion Show with Converse on the Open House event. Click here!

Past Events

2011 Events

Socializing B2B

The Future of Marketing in Sports Entertainment

Going Local With Social Media

2010 Events

David Meerman Scott