Tom Tullis is vice president of user experience research at Fidelity Investments. Having joined the company in 1993, he was instrumental in developing its user experience organization and state-of-the-art Usability Lab. Tullis and his Fidelity team have been featured in media outlets such as Business 2.0, Money, The Boston Globe, The Wall Street Journal, and The New York Times.

His corporate background also includes posts at Canon Information Systems, McDonnell Douglas, Unisys Corporation, and Bell Laboratories.

With 30-plus years of experience in human–computer interface studies, Tullis has published more than 50 papers in technical journals and spoken at numerous national and international conferences. He holds eight U.S. patents and, in 2011, received the Lifetime Achievement Award from the Usability Professionals’ Association.