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Content marketing

Talking Stick Marketing

During my time at Bentley, I took a variety of business courses. We all know that to be a successful business person in today’s world, you need a variety of skills and exposure to many different ways of thinking.

In one class, Professor Tim Anderson introduced the talking stick.

He explained to us that it was an ancient tradition. Whoever held the talking stick was the person talking. They could hold on to it as long as they wanted, say whatever they wanted  and everyone else had to allow them to speak and not interrupt.

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