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corporate immersion

Corporations in the Classroom Provide Real Experience

Thu, 03/13/2014 - 14:48

The Corporate Immersion program at Bentley helps companies and individuals solve current business problems. Students gain valuable hands-on experience by tackling real-world business challenges and working hand-in-hand with senior business leaders, while the companies benefit from Bentley's research capabilities and the students' fresh perspectives. Students also get a glimpse behind the corporate curtain, learning about organizational culture and what it takes to get things done in the real world

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Bentley University on "Creativity and Technology Solutions for Business & Life" Radio Broadcast

Tue, 10/08/2013 - 12:59

Professor Jim Pouliopoulos and Trading Room Manager Amy Whittaker are featured on WTBQ 1110 Radio’s “Creativity & Technology Solutions for Business & Life” show.

Original Story

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Bentley Students Keep Converse a Step Ahead

Thu, 06/13/2013 - 16:04

Little feet pushed Bentley undergraduate students to take big steps as they prepared marketing strategies for Converse Kids’ $125M business. Recommendations were presented directly to the footwear company’s Product Creation Team using iBook.

Type: Latest Headlines

Mazda Puts Bentley Students in the Driver’s Seat with Corporate Immersion

Tue, 12/18/2012 - 11:10

Undergraduate students in a Corporate Immersion Marketing class taught by James Pouliopoulos spent their fall semester testing the usability and effectiveness of an iPad app implemented by Mazda North American Operations (MNAO) in their dealers to improve customer experience and close sales.

Type: Latest Headlines

Students a Sweet, Low-Cost Way to Boost Bakery’s Online Presence

Sun, 09/04/2011 - 12:42

Bentley marketing students and their professor Mari Anne Snow are featured for their work creating marketing strategies for local bakery, Finale.

Original Story

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