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Cooprider and Sisodia Named the First Trustee Professors at Bentley College

June 28, 1998


WALTHAM, MASS. -- Jay G. Cooprider and Rajendra S. Sisodia have been appointed the first Bentley College Trustee Professors. Created this year, the professorships are designed to foster the innovative integration of IT in teaching and research involving faculty and students in all disciplines at the undergraduate and graduate levels. The tenured appointments will be in one of the college's traditional business or business-related programs-Accountancy, Business Communication, Computer Information Systems, Economics, Finance, Law, Management, Marketing, Mathematical Sciences or Taxation.

As trustee professor in the Computer Information Systems Department, Dr. Cooprider will be the founding director of the college's Center for Business and Technology, an endeavor being launched in fall 1998. Dr. Sisodia, who joins Bentley in the Marketing Department, is widely recognized for his progressive thinking on the impact of information technology on the practice and structure of global markets. A third trustee professorship will be named following a national search, now underway. These three teacher-scholars will lead cross-curricular program development and explore the impact of information technology on global business in its many facets.

"With these trustee professorships," said Bentley College President Joseph G. Morone, "we have been seeking individuals who are nationally recognized for their scholarship in integrating business and technology, and who are proven institution builders -- individuals who have a demonstrated record of accomplishment in the development of new curricula, research programs, and linkages with industry. Jay Cooprider and Raj Sisodia are precisely the kind of intellectual leaders that we were hoping to attract when the trustees established these positions."

Dr. Cooprider is a graduate of the Massachusetts Institute of Technology where he received a B.S. in electrical engineering and computer science, and a Ph.D. in management from the Sloan School. Prior to joining the Bentley faculty two years ago, he taught at the University of Texas at Austin in the early 1990s and was associate director of the Information Systems Management Program and Research Center. His use of educational technology earned him recognition as the most innovative teacher in UT/Austin's Graduate School of Business in 1994, and he received the award for the best paper presented at the prestigious International Conference on Information Systems in 1993. From 1991-1995, he was co-principal investigator of a $1.5 million project sponsored by IBM and Boeing on creating high-performance IS development teams.

In addition to his role facilitating interdepartmental technology integration across Bentley's business curriculum, Dr. Cooprider will continue to teach in the CIS department where, since joining the college two years ago, he has served as director of the master of science program in Computer Information Systems.

Raj Sisodia joins the Bentley faculty from George Mason University where he served as associate professor of marketing and director of executive programs at the School of Management. His teaching, curriculum development and scholarly activities focus on digital commerce; technology management; technology as a change agent; the telecommunications and information industries; services; marketing productivity; and the impact of information technology on marketing strategy. His work has been featured in professional journals such as the Harvard Business Review and national media including The Wall Street Journal, The New York Times, the Washington Post and American Public Radio's Marketplace. Recently, he co-hosted a monthly talk show on business and management issues broadcast on National Public Radio.

Dr. Sisodia received a bachelor of engineering degree from the Birla Institute of Technology and Science in India, a master of management studies from the Bajaj Institute of Management Studies in India, and both an M.Phil. and a Ph.D. in marketing and business policy from Columbia University.

BENTLEY UNIVERSITY is one of the nation’s leading business schools, dedicated to preparing a new kind of business leader – one with the deep technical skills, broad global perspective, and high ethical standards required to make a difference in an ever-changing world. Our rich, diverse arts and sciences program, combined with an advanced business curriculum, prepares informed professionals who make an impact in their chosen fields. Located on a classic New England campus minutes from Boston, Bentley is a dynamic community of leaders, scholars and creative thinkers. The Graduate School emphasizes the impact of technology on business practice, in offerings that include MBA and Master of Science programs, PhD programs in accountancy and in business, and customized executive education programs. The university enrolls approximately 4,100 full-time undergraduate, 140 adult part-time undergraduate, 1,430 graduate, and 43 doctoral students. Bentley is accredited by the New England Association of Schools and Colleges; AACSB International – The Association to Advance Collegiate Schools of Business; and the European Quality Improvement System, which benchmarks quality in management and business education. For more information, please visit

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