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Provost Seminar Series Explores Knowledge Management

December 9, 2002

WALTHAM, Mass. ¿ "We can¿t manage knowledge. We can manage with it and around it," Larry Prusak told an interactive audience at Bentley College on December 5. Prusak was a recent lecturer in Bentley¿s Provost Seminar Series, which promotes practical research addressing issues in the world of business.

An authority on information and knowledge resources and management, Prusak¿s lecture "What¿s Up with Knowledge Management ¿ a View of Knowledge and Learning in the 21st Century Firm" tackled topics ranging from the U.S. economy to developing organizations capable of exploiting knowledge. Attendees included faculty and staff from Bentley and numerous Boston-area colleges and universities.

"We¿re making fewer `things¿ in America now. We¿ve become a knowledge-based economy powered by design and persuasion," Prusak said.

Prusak also discussed the four major steps in finding knowledge in an organization that help create efficient markets: identification, access, engagement and safety.

"Knowledge is a recipe, a blueprint that can make a company more valuable," added Prusak. "The question is how to develop a company, soup to nuts, that can exploit that knowledge?"

Larry Prusak is a managing principal with IBM Global Services in Boston and founder and executive director of the Institute for Knowledge Management, a global consortium of member organizations engaged in advancing the practice of knowledge management through action research. He has extensive consulting experience within the U.S. and internationally in helping firms leverage and optimize their information and knowledge resources. Prior to joining IBM, Prusak was a principal and founder of Ernst & Young¿s Center for Business Innovation, specializing in issues of corporate knowledge management. His professional background also includes work as a researcher and librarian at Baker Library at the Harvard Graduate School of Business Administration and as a teacher of social and economic history at several universities.

BENTLEY UNIVERSITY is one of the nation’s leading business schools, dedicated to preparing a new kind of business leader – one with the deep technical skills, broad global perspective, and high ethical standards required to make a difference in an ever-changing world. Our rich, diverse arts and sciences program, combined with an advanced business curriculum, prepares informed professionals who make an impact in their chosen fields. Located on a classic New England campus minutes from Boston, Bentley is a dynamic community of leaders, scholars and creative thinkers. The Graduate School emphasizes the impact of technology on business practice, in offerings that include MBA and Master of Science programs, PhD programs in accountancy and in business, and customized executive education programs. The university enrolls approximately 4,100 full-time undergraduate, 140 adult part-time undergraduate, 1,430 graduate, and 43 doctoral students. Bentley is accredited by the New England Association of Schools and Colleges; AACSB International – The Association to Advance Collegiate Schools of Business; and the European Quality Improvement System, which benchmarks quality in management and business education. For more information, please visit

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