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Ask the Experts: How Would You Redefine Direct Marketing for the Digital Age?

Technology

Ask the Experts: How Would You Redefine Direct Marketing for the Digital Age?

Director of the Center for Marketing TechnologyIan Cross, explains the imperative need for marketers to embrace the concept of 'social business' when discussing direct marketing in the digital age. 

FEATURE STORY

Academics
by Meredith Mason  September 13, 2016

In the most recent U.S. News & World Report rankings of America’s Best Colleges 2017, Bentley University is ranked #3 among “Best Regional Universities - North.” 

TOPICS: News

BENTLEY IN THE NEWS

Boston Globe | December 7, 2016
USA Today | December 3, 2016
The Baxter Bulletin | November 30, 2016