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Ask the Experts: How Would You Redefine Direct Marketing for the Digital Age?

Technology

Ask the Experts: How Would You Redefine Direct Marketing for the Digital Age?

Director of the Center for Marketing TechnologyIan Cross, explains the imperative need for marketers to embrace the concept of 'social business' when discussing direct marketing in the digital age. 

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Careers
August 4, 2015

Bentley University is named one of the country’s best institutions for undergraduate education in the just-published 2016 edition of The Princeton Review Annual college guide, “The Best 380 Colleges,” (Random House/Princeton Review).

TOPICS: News