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Ask the Experts: How Would You Redefine Direct Marketing for the Digital Age?

Technology

Ask the Experts: How Would You Redefine Direct Marketing for the Digital Age?

Director of the Center for Marketing TechnologyIan Cross, explains the imperative need for marketers to embrace the concept of 'social business' when discussing direct marketing in the digital age. 

FEATURE STORY

Careers
by Kristen Walsh April 20, 2016

Graduation advice from Bentley University faculty, staff and alumni. What they wish they had known about careers, travel, life and more.

BENTLEY IN THE NEWS

The Royal Gazette | May 23, 2016
Boston Globe | May 21, 2016