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Bentley Trumps ‘Apprentice’ With Boston Celtics, Converse Tests
Thursday, December 8, 2011 - 11:16
Bentley University is highlighted for its "Tech Apprentice" challenge, a spin on the NBC reality series, where students face challenges and the winner receives a paid internship with marketing company Allen & Gerritsen. Student Brian Shea and Ian Cross, Director of the Center for Marketing Technology, are quoted.