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Hospices Trying To Sell The Public On Their Care

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Hospices Trying To Sell The Public On Their Care

Marketing Professor Susan Dobscha discusses the hurdles hospices face when trying to deal with the awareness and acceptance of impending death of patients and their families.

FEATURE STORY

Academics
by George Grattan August 9, 2016

Bentley University’s Co-Provost and Dean of Arts and Sciences Daniel Everett talked with us recently about a wide range of topics, including being featured in a new book by Tom Wolfe, two of his own upcoming books, the importance of studying the origins of language, and the value of a fusion approach to business education.