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How The Market Basket Debacle Has Affected The Brand (Video)

Newsroom

How The Market Basket Debacle Has Affected The Brand (Video)

Senior Marketing Lecturer and Director of the Center for Marketing Technology, Ian Cross, appears on Greater Boston to discuss the marketing fallout from Market Basket's employee protests. 

FEATURE STORY

Academics
by George Grattan August 9, 2016

Bentley University’s Co-Provost and Dean of Arts and Sciences Daniel Everett talked with us recently about a wide range of topics, including being featured in a new book by Tom Wolfe, two of his own upcoming books, the importance of studying the origins of language, and the value of a fusion approach to business education.

BENTLEY IN THE NEWS

The Chronicle of Higher Education | August 25, 2016