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Pursuit of Genuine Social Awareness Can Pay at the Bottom Line

Careers

Pursuit of Genuine Social Awareness Can Pay at the Bottom Line

Marketing Professor Rajendra Sisodia explains how the  "conscious capitalism" movement will benefit companies who adopt it for the right reasons. His research has proven companies that put customers before profit actually make more money in the long run. 

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Academics
by Helen Henrichs April 19, 2016

Bloomberg BusinessWeek has released its 2016 “Best Undergraduate Business Schools” rankings and Bentley University stands at #10 overall in the U.S., up from #20.

TOPICS: News, Career Trends