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Research Finds Four Social Media Strategies to Win Customers

Technology

Research Finds Four Social Media Strategies to Win Customers

Associate Professor of Marketing Bruce D. Weinberg evaluates the way companies have begun to explore and utilize different aspects of social media to win over their customers.

FEATURE STORY

Careers
by Bentley University April 30, 2015

How can we better prepare millennials for work? We explored the key skills college grads are lacking, and potential solutions for filling those gaps.