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Retailers Embrace Social Media to Lure Young Customers

Technology

Retailers Embrace Social Media to Lure Young Customers

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Senior Lecturer or Marketing and Director of the Center for Marketing Technology Ian Cross offers expert advice on the effectiveness of social media and the process of collecting information to establish one's persona.

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by Val Fox January 16, 2015
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Want a new job for the new year? Check out our roundup of the best career prospects for women in 2015. 

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