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Safety-first Features Fueling Holiday Weekend Car Push in Greater Lowell

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Safety-first Features Fueling Holiday Weekend Car Push in Greater Lowell

Marketing Professor Jim Pouliopoulos offers his expertise on why consumers don't need to feel pressured to buy during President's Day weekend car sales. 

FEATURE STORY

Academics
by Meg Murphy April 21, 2015

In today's workplace, developing the creative process is as crucial for businesspeople as it is for artists.

BENTLEY IN THE NEWS

The Atlantic | April 23, 2015
Boston Globe | April 22, 2015