WGBH Radio Boston: Assistant Professor of Marketing Dipayan Biswas discusses Toyota's branding challenges after the recent massive recall on the program "The Callie Crossley Show." Listen to the full interview here. (February 22, 2010)
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Newsroom: Media Coverage
ComputerWorld.com: Accounting Professor Jane Fedorowicz comments on how companies should plan ahead in anticipation of the new International Financial Reporting Standards (IFRS) in New Global Accounting Standard Wi
Federal Computer Week: Assistant Government Professor Jeff Gulati comments on the importance of standardization and communication for developing open government media tools in Agencies on Track to Meet Open Gov.
Boston.com: Bentley University President Gloria Larson answer questions about her career journey and gives readers advice in Q&A with Gloria Larson, President of Bentley University. (February 1, 2010)
Associated Press: Executive Director of the Center for Business Ethics W.
Federal Computer Week: Professor of Government Jeff Gulati is interviewed about Senator-elect Scott Brown's successful use of social media during his candidacy in Social Media Swings Tight Mass. Senate Race. (January 20, 2010)