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Newsroom: Media Coverage

June 27, 2011
(Greater Boston)

Marketing Professor Andy Aylesworth is featured on the program Greater Boston discussing Nike's new marketing campaign.

Source: Greater Boston Type: Media Coverage Permalink
June 26, 2011
(Chronicle of Higher Education)

Bentley's selection for required reading in First Year Seminar is listed among other top schools' reading choices.

Source: Chronicle of Higher Education Type: Media Coverage Permalink
Tagged as: First Year
June 26, 2011
(Boston Globe)

Marketing Professor Susan Dobscha offers expertise on the different marketing strategies for targeting young children.

Source: Boston Globe Type: Media Coverage Permalink
Tagged as: Susan Dobscha, marketing
June 16, 2011
(Wall Street Journal)

Steve Weisman, Senior Lecturer of Law, Taxation, and Finance, shares his expertise in a WSJ article.

Source: Wall Street Journal Type: Media Coverage Permalink
June 16, 2011
(MedCity News)

Bentley University is highlighted for fostering the goals of students interested in the business of healthcare.

Source: MedCity News Type: Media Coverage Permalink
Tagged as: healthcare
June 16, 2011
(Wall Street Journal Online)

Wall Street Journal: Senior Lecturer of Law, Taxation, and Financial Planning Steve Weisman shares his expertise in Gambler or Investor? The Truth About Why We Trade. (June 16, 2011)

Source: Wall Street Journal Online Type: Media Coverage Permalink
Tagged as: Steve Weisman
June 16, 2011
(Yahoo! News)

Bentley University is highlighted for the innovative ways its curriculum integrates business and the liberal arts. Also picked up by other major news outlets including MarketWatch and CNBC.

Source: Yahoo! News Type: Media Coverage Permalink
June 14, 2011
(Burlington Patch)

A Bentley University sophomore is highlighted for landing a coveted spot on the Boston Cannons dance team for the 2011 season.

Source: Burlington Patch Type: Media Coverage Permalink
June 13, 2011
(DiverseEducation.com)

Bentley University is among the colleges and universities highlighted for being part of the Consortium for Rebuilding and Improving Higher Education in Haiti.

Source: DiverseEducation.com Type: Media Coverage Permalink
June 13, 2011
(EFMD Global Focus)

Marketing Professor Raj Sisodia and Management Professor and Coordinator of the Bentley Alliance for Ethics and Social Responsibility Tony Buono co-author an article explaining why companies that strive to do the right thing are more

Source: EFMD Global Focus Type: Media Coverage Permalink
Tagged as: Raj Sisodia

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