A social media class at Bentley is featured for taking on Adjuct Professor Alyssa Hammond's challenge to get celebrity talkshow host Ellen DeGeneres to come to campus. The class has been feverishly updating YouTube, Facebook and Twitter in hopes of getting an automatic A+ if recognized by Ellen in some way. 

Bentley University is highlighted as the school of choice for one high school student who is trying to use social media as an effective tool during the college admissions process. 

Senior Lecturer or Marketing and Director of the Center for Marketing Technology Ian Cross offers expert advice on the effectiveness of social media and the process of collecting information to establish one's persona.

While attending a recent Emerging Workforce Summit, Marilyn Santiesteban, assistant director of Graduate and Alumni Career Services, discussed the importance of educating students on proper social media usage when searching for  jobs. 

Senior Melissa Reohr (@sMelissaReohr) is highlighted for her social media expertise and experience as a "buzz builder" for marketing firm Likeable Media.

Students in a marketing class using social media to try and get the attention of talk show host Conan O'Brien are highlighted for organizing a flash mob on campus.