Wall Street Journal: Senior Lecturer of Finance Laura Willett provides insight on smart, cost-saving business strategies during challenging economic times in Smart Ways to Cut Prices. (April 22, 2009)

Wall Street Journal: Marketing Department Chair Bruce Weinberg co-authors the article The Secrets of Marketing in a Web 2.0 World. (December 15, 2008)

WSJ.com: Marketing Department Chair Bruce Weinberg offers advice on how companies can bounce back from negative online reviews. To see the interview click here. (December 10, 2008)