Corporate immersion courses bring marketing problems from real organizations into the classroom. Founded by Perry Lowe, senior lecturer in marketing, the offerings have been a hallmark of the Bentley curriculum for more than 20 years.
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TOPIC: Corporate Immersion
Bentley professor Ian Cross forged a first-of-its-kind partnership with the digital marketing platform HubSpot, giving Bentley students an advantage in their post-college job search.
For most students, final exam week equates to long nights in the library, putting the finishing touches on term papers and cramming for tests.
Research from Bentley’s PreparedU Project found that employers are looking for graduates with real-world experience shaped by businesses.
Assistant Professor of Business Law Liz Brown discusses the misconceptions and challenges lawyers face when transitioning to an in-house position.
Bentley’s PreparedU Project research is highlighted stating that 66% of millennials feel misunderstood by their elders.
Jill Jacinto, millennial ambassador for Bentley's PreparedU Project, gives advice on how businesses can help millennials transition to the workplace.
Bentley and Liberty Mutual team up to teach actuarial science students how to make sense of data to price insurance products and offer career mentoring for those interested in the health industry.
KCBS Radio's MoneyWatch program reports on the encouraging job market for business majors and highlights the success of Bentley's class of 2014.
The Corporate Immersion program at Bentley helps companies and individuals solve current business problems.