Major Requirements

As a Marketing major, you’ll be required to take:

• Marketing Management
• Marketing Research
• Four Marketing electives
• Two Marketing-related electives

Other Courses

Additional Marketing courses include:

• Advertising
• Business-to-Business Marketing
• Consumer Behavior
• Customer-Centric Marketing
• Directed Study in Marketing
• eMarketing
• Fundamentals of Marketing
• International Marketing
• Internship in Marketing Practice
• Marketing Channels
• Marketing Communication and Promotion
• Marketing for Nonprofits
• Marketing of Services
• Marketing Project
• New Product Development and Marketing
• Promotional Strategy
• Retailing
• Sales Management
• Seminar in Marketing
• Special Topics in Marketing