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The CWB Idea Exchange Helps Women Advance Into Leadership Roles

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Bentley University's Center for Women and Business (CWB) launched an online Idea Exchange designed to develop solutions to fix the women's leadership gap.

Idea Exchange

The CWB tapped the experience of diverse professionals across the country via an online conversation to address issues facing women in the workplace. In June 2012, over 350 professionals participated in this national dialogue online - discussing best practices to create corporate cultures that provide women the support, direction, and desire to stay on a leadership path. 

As a result of this exchange, eleven participants were selected to participate in a writing collaborative. Their report shares actionable ideas with organizations and other stakeholders to help companies keep their talented women and strengthen the pipeline of women eligible for top positions. The report has been presented to the White House and will be disseminated to corporate executives and political leaders around the country.

How The CWB Idea Exchange Worked:

This online collaboration enabled business leaders to hear from the population of workers they want to retain and provided employees a space to safely voice their views. 

The Idea Exchange is presented in partnership with New Voices Strategies, a nonprofit organization built to serve citizens committed to new ideas and designed to empower their voices in the public policy arena.

If you have questions about the Idea Exchange, please email Susan Adams, at

Thank you!

We thank all who participated in the online conversation and Cindy Richards and New Voice Strategies for hosting the conversation and guiding the writers. Most of all, we express our sincere thanks to the VIVA/CWB Idea Exchange writers for contributing their time, talents and passion for more than two months of weekly meetings and production deadlines to complete this project. Thank you Deborah Dean, Corina Fisher, Dr. Lisa Kaplin, Emily Klein, Karen Linder, Julie Madhusoodanan, Melanie Kadlic Meren, Carla Molina, Lisa Amaya Price, Laura Rock and Laura Rossi Totten!