The increased call for social responsibility has organizations hunting for leaders with a keen sense of civic duty. A new partnership between Bentley and City Year aims to groom those leaders, by making service a more central part of the academic experience.
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A group of Bentley professors aims to compose a bestseller list of future business leaders by prompting students not only to read challenging literary works, but to experience an “aha” moment.
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Recent graduates need a stepped-up game plan to tackle a tough job market. “The jobs are out there, but students need to go above and beyond to get them,” observes Susan Brennan, director of undergraduate career services. “You can’t expect to stay home, submit résumés online, and get a job.”
Networking events and job fairs are prime opportunities for meeting employers and alumni, Brennan adds. “And when students are at these events, they need to be comfortable with their elevator pitch and clear about who they are.”
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Theresa Bresten developed a taste for challenge early on. “My parents stressed the importance of learning new things,” says the Master of Science in Finance alumna. “I was taught that I shouldn’t limit myself.”
That nourishing lesson in self-confidence has helped take Bresten to the upper reaches of corporate America, most recently, as vice president and treasurer for HP Hood LLC.
“I have the opportunity to provide leadership when it comes to making business decisions on a multitude of issues,” says the Missouri native. “And I love that no two days are the same.”
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Roy “Chip” Wiggins has never been one to sit still. A penchant for collaboration has propelled the Bentley professor of finance across borders both geographic and intellectual. His latest move follows suit, as he crosses into Academic Affairs as dean of business and the McCallum Graduate School.
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It was a dark sky above Illinois that literally opened up a universe for Bentley faculty member George Fishman.
“I was fascinated, and not just in terms of memorizing the names of celestial objects. I really wanted to study astronomy and understand our place in the universe,” he recalls of that night 26 years ago.
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Kristen LaFontaine ’03 has taken her passion and run with it. A former Bentley soccer player and member of the track team, she found her niche in a sports-related field.
In 2004, the Marketing major joined athletics wear maker Saucony as a product testing coordinator. Charged with ensuring fit and comfort of running shoes, she gathered feedback from testers and worked closely with brand partners in design, development and marketing.
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Trends may change, but green is still the new black at Bentley. Student leaders aim to make sustainability the social norm among peers. An expanded Eco-Reps program is among the latest salvos in students’ battle for eco-consciousness.
This year boasts the largest attendance at weekly meetings since the program’s launch in 2009. Twenty-five students represent 23 residence halls and aim to change habits in living spaces.
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Four new undergraduate majors are set to launch in September, each a star in its own right. But connecting them all is a commitment to preparing graduates to shine.
Actuarial Science, Public Policy, Spanish Studies, and Sustainability Science. The topics are compelling on their own – and even more so when coupled with business know-how. Each of Bentley’s new offerings requires a companion major or minor in Business Studies.
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“Can you find 10 people to try on a pair of sneakers?” The question from Converse was a gimme for Ian Cross, who directs Bentley’s Center for Marketing Technology (CMT) and teaches in the Marketing Department.
His response -- “How about 4,000 Bentley students?” – kicked up more than a little interest at the athletic footwear company. Before long, Converse had paired with the CMT to conduct fit and wear trials with Bentley students, a target demographic for the company’s casual wear.
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