Using Analytics to Prevent Customer Problems Before They Arise
Marketing Professor Paul Berger co-authors a piece for Harvard Business Review that asserts analytics can help companies anticipate and avoid customer problems. ...
Media Coverage
How to Compete with Millennials in the Workplace
The Center for Women and Business is highlighted for its latest curated research report that examines the impact of multiple generations in the workforce. ...
New Threat to Your Finances: Cellphone Account Fraud
Steve Weisman, senior lecturer of Law, Taxation, and Financial Planning, comments on the lack of regulations protecting consumers from cellphone fraud. ...
Deval Patrick’s CNN Interview Keeps His Hand in Democratic Politics
CNN highlights former Governor Deval Patrick's commencement address at Bentley University amid speculation he will consider a presidential run. ...
Three Steps To Fix A Broken Culture
A curated report prepared by the Center For Women and Business reveals what different generations look for in a career and in the workplace. ...
3 Strategies For Effectively Engaging Millennials
Bentley's Center for Women and Business is highlighted for its report focused on the impact of multi-generations on the workplace. ...
Con Watch: Watch Out for New Medicare Card Scams
Steve Weisman, senior lecturer of Law, Taxation and Financial Planning, warns about new Medicare card scams. ...
BBQ Becky, Permit Patty And Why The Internet Is Shaming White People Who Police People 'Simply For Being Black'
Sociology Professor Anne Rawls comments on a racial phenomenon that has taken place over years. ...
Quick On The Draw: Companies Use Live Illustrators to Spice Up Presentations
Ian Cross, director of the Center for Marketing Technology, comments on how the millennial workforce has changed presentations in the workplace. ...
10 Must-Listen Higher Ed Podcasts
Bentley's career advice podcast, Counter Offer, is named as one of the top ten higher education podcasts. ...