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Five points for anger, one for a ‘like’: How Facebook’s formula fostered rage and misinformation

Assistant Professor of Mathematical Sciences Noah Giansiracusa offers perspective on how Facebook programs the algorithms it uses to make certain posts more prominent.

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Burger King’s ‘Women belong in the kitchen’ ad is a cautionary tale, experts say

Marketing Professor Susan Dobscha offers insights on why Burger King is under fire for its latest marketing campaign.

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Bacardi Targeted Women With Its New Reduced-Alcohol Vodkas. It Went Over As Well As You’d Expect.

Marketing Professor Susan Dobscha describes why a marketing campaign aimed at women missed the mark.

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The Key to White Claw’s Surging Popularity: Marketing to a Post-Gender World

Marketing Professor Susan Dobscha comments on the alcohol industry's efforts to connect with millennials and Gen Z.

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Can Spain’s Elections on Sunday Deliver a Functioning Government?

Global Studies Professor Bonnie N. Field co-authors an article about the current status of the Spanish government and explains the recent developments in political parties. ...
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