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Business in Society Report | In the News

AI marketing tools face backlash as platforms rethink strategies

MSN Money |

Data from the 2026 Bentley-Gallup Business in Society Report reveals 73% of respondents aged 18 to 29 consider it unacceptable for brands to use artificial intelligence to simulate people or voices in advertisements. 

The 73 Percent Warning Sign: Why Gen-Z Shoppers Are Rejecting the New Internet

Inc. |

The 2026 Bentley-Gallup Business in Society Report is featured for finding that 73 percent of Americans between the ages of 18 and 29 years old believe it’s unacceptable for brands to use AI to simulate people or human voices in advertising.

Vine-Inspired Divine Revives Six-Second Loops—and Bans AI Plus, a new Gallup survey finds AI ad skepticism hits hardest among Gen Z

Wall Street Journal |

Early data from the upcoming 2026 Bentley-Gallup Business in Society Report is featured and Assistant Professor of Mathematics Noah Giansiracusa offers perspective.

DEI policies brought no financial penalty for companies that kept them, study finds

CBS News |

The 2025 Bentley-Gallup Business in Society Report is highlighted for showing that about six in 10 Americans believe businesses with a diverse workforce are both more profitable and innovative.

The AI Slop Backlash Is Actually Having an Impact

Wired |

Data from the 2026 Bentley-Gallup Business in Society Report is highlighted for showing that Americans’ increased familiarity with generative AI coincides with negative attitudes about the technology.

Trump administration’s closed-door AI framework catches tech policy sector off guard

The Hill |

New data from Bentley and Gallup shows an increase in the number of Americans who believe AI does more harm than good.

Media Attitudes To AI Are Starting To Shift

Forbes |

Data from the 2026 Bentley-Gallup Business in Society Report is highlighted for revealing that the percentage of Americans who believe AI does more harm than good has increased.

Americans see AI more negatively, poll finds

Semafor |

Data from the 2026 Bentley-Gallup Business in Society survey shows that nearly four in 10 US adults believe AI does more harm than good, up from 31% last year.

Map Shows Data Centers in Texas As Willie Nelson Speaks Out

Newsweek |

The 2026 Bentley-Gallup Business in Society survey is highlighted for revealing Americans increasing skepticism around the use of AI.

More now say AI does more harm than good: Survey

The Hill |

The latest Bentley-Gallup Business in Society survey is featured for showing that the number of Americans who believe AI does more harm than good went up from 31 percent in 2023 to 39 percent in 2026. 

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