Spring Day is the most highly anticipated event of the year for all Bentley students. What does Spring Day entail you might ask? It’s Bentley’s big spring concert, which takes place the weekend before finals begin. It’s the last hoorah with your friends and classmates before you head home for the summer (or in my […]
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Creativity is like the old joke about the weather: Everyone talks about it, but no one does anything about it. We teach our students how to create balance sheets, calculate the net present value of investments and determine the best target markets — all valuable skills to be sure — but shouldn’t we also be teaching them how to creatively solve problems and find opportunities? If creativity is a skill (and many believe that it is), shouldn’t business schools help their students develop it?