If you want to be a successful company, you have to sell a great product or service. That’s business 101.
But there’s a growing piece of the business equation that not enough companies are talking about: how you give back to the world around you.
It doesn’t matter if you call it “social good” or “corporate social responsibility.” What does matter to a growing section of your customers? Knowing what you and your company stand for and how you are helping the larger world.
There is a prevalent depiction in society that business is inherently selfish and greedy. It’s a typecast that many business people have reluctantly come to accept. But it doesn’t have to be this way. And it certainly shouldn’t.
In fact, when people are awakened to the extraordinary power of business to impact the world in a positive way, their attitudes and beliefs can shift dramatically. We experience it first hand as educators at a business university.
Where is the action on climate change? The answer may surprise you.
It’s in business.
Rating agencies in the capital markets — like Moody’s credit ratings — have dominated the investing landscape for decades.
I’m often humbled by the amazing people who do so much to make the world a better place. These are everyday people who never intend to take the grand stage but who rise to be symbolic leaders because they have the courage to do what they think needs to be done.
The Boston Globe's 11/19/12 feature on selling hospice care to the public focused on the most benign aspects of that process. While it is true that hospice care in America was built through the commendable efforts of committed volunteers and grossly underpaid health care professionals, the current industry has morphed into the fastest growing “product” purchased with Medicare dollars.
Identity theft is one of today’s most pervasive and insidious crimes. It can disrupt your life, put you in jail for a crime an identity thief commits in your name, or even mix up the thief’s medical information with your own and mess up your medical care.
The holiday season may be the most wonderful time of the year (as Andy Williams used to sing) but for identity thieves it is even better. The opportunities to steal your identity increase just when many of us are apt to let down our guard.
Your computer freezes as you check your email before leaving home. You get a flat tire on the day of a big meeting. We’ve all had days when nothing seems to be working right.
In the grander scheme of things, these little things can add up to a really bad day — especially when you know that some of the misfortune could have been avoided: The Post-it to make an appointment for new tires is sitting next to the phone; the message to upgrade software arrived last week.
Freedom. One word suggesting a more just, humane society. Freedom lets us pick our religion, friends, and political leaders without fear of retribution. Freedom allows us to move within and across national borders and to express ourselves freely. Freedom is largely considered the cornerstone for building a successful democratic nation-state.
Today, the question of “freedom” is ever more relevant and multifaceted when seeking to understand the pro-democracy movements in North Africa, a place where I have nurtured a longtime research interest.
Sometimes good people make bad choices. It’s a part of life because we are human.
Yet, over the past decade, characters doing just that have become the focus of many television dramas. Why are antiheroes as a character archetype so abundant and popular on the small screen?