The Innovation Theme
Hi again. As I mentioned in a previous post, the Bentley MBA is focused around four key themes of business: innovation, value, environment and leadership. In the first 12 weeks of the BMBA, we have focused on the innovation theme. We have considered the concepts of creative thinking in small and large organizations, explored the psychology of the innovator’s mind, learned how to elevate an innovation to a business case and, after launching an innovation to start a business, how to sustain the innovation process. Yes, we covered all of this in 12 weeks.