You are here

Insights

You are here

INSIGHTS 

The UXC Staff are thought leaders in usability, user research, user-centered design, and UX strategy.

 

                 

                              

 

 

      UXC Blog                          Papers, Presentations, & Interviews                               Books  

 

 


                                                                            

 Papers, Presentations and Interviews:

 

        

        

 

 

Papers, Presentations & Interviews - Strategy


 

Bill Albert was on the panel for "Creating a Customer Centric Culture"

NextGen Customer Experience - March, 2017

 

5 Levels of UX Strategy (Video, Slides)

Webinar presented by David Juhlin in collaboration with TryMyUI - July 28, 2016

 

Insights and Implications for the Digital Retirement Experience

Presented by Peter McNally, Retirement Industry Conference, Boston - May 5, 2016

 

Your Employees' User Experience Should be a Business Priority

Article authored by Elizabeth Rosenzweig, published in Strategy+Business Magazine - February 29, 2016

 

Successful User Experience: Strategy and Roadmaps

Presentation given by Elizabeth Rosenzweig at the International Plain Language Conference, Dublin, Ireland - September 19, 2015

 

Successful User Experience: Strategies and Roadmaps

Keynote presentation given by Elizabeth Rosenzweig at Alpha DevCon, Burlington, MA, - September 17, 2015

 

Why Oracle had to Rethink UX for Cloud and Mobile

Forbes Magazine article quoting Bill Albert, August 25, 2015

 

Can't We All Just Get Along

Presented by Christopher Fry and Elizabeth Rosenzweig at South by Southwest Interactive Conference, Austin, TX - March, 2014

 

The Four Waves of User Centered Design in UX Magazine

Bill Gribbons, UX Magazine, January 2013

BACK to top

 

 

Papers, Presentations & Interviews - Research


 

Exploring the Emotional User Experience

Bill Albert presented “Exploring the Emotional User Experience” at the World Usability Congress in Graz, Austria, October 2018

 

Why Usability Testing Should be Part of your Accessibility Testing Strategy

Authored by Peter McNally and published in the 2017 ICT Accessibility Testing Symposium: Automated & Manual Testing, WCAG 2.1, and Beyond – October 26, 2017

 

Introducing a New UX Maturity Metric: Team Engagement Score (TES) During Usability Testing

Presentation by Bill Albert, UXPA International, Toronto, Canada - June, 2017

 

Measuring Emotional UX Engagement

Workshop lead by Bill Albert at UX Hong Kong - February, 2017

 

Beyond the Lab: Gathering Holistic, Qualitative User Experience Data

Article published in UX Matters authored by Heather Wright Karlson - September 26, 2016

 

How well can navigation research with different design artifacts predict final site performance? (Presentation, Interview)

Presentation and interview by David Juhlin at the IA Summit, Atlanta - May 7, 2016

 

Is Closed Card Sorting an Outdated Technique for IA?

Authored by David Juhlin, published in the Optimal Workshop Blog - March 25, 2016

 

How Sure Are We? The Predictive Power of Early UX Evaluation Methods on Live Site Performance

Presented by Bill Albert at World IA Day in Boston - February 20, 2016

 

How Well Does Early User Research Predict Final Site Performance?

Presented by David Juhlin at the Boston UXPA Monthly Meeting, Bentley University - July 8, 2015

 

Usability Testing: Lessons Learned and Looking to the Future

Keynote presentation given by Bill Albert at ErgoDesign 2015, Recife, Brazil, June 11, 2015

 

The Fox Guarding the Usability Lab

Bill Albert published this editorial in the Journal of Usability Studies - May, 2015

 

Role of Metrics in a UX Strategy

Presented by Bill Albert at ConveyUX - February, 2014

 

The Impact of Advertising Location and User Task on the Emergence of Banner Blindness: An Eye Tracking Study

Marc Resnick and Bill Albert, International Journal of Human Computer Interaction - January, 2014

 

Expecting the Unexpected: Preparing for Successful User Research Sessions

Presented by Fiona Tranquada at UXPA Boston - May 2013

 

The Impact of Advertising Location and User Task on The Emergence of Banner Blindness: An Eye Tracking Study

Presented by Marc Resnick and Bill Albert at HFES - October 2013

BACK to top

 

 

Papers, Presentations & Interviews - Design


 

The Attention Grabbing Salience of Viscerally Engaging Images

Authored by Bill Albert (with Marc Resnick and Yunzhi Huang) and published in the Human Factors and Ergonomics Society Annual Conference Proceedings, Washington, DC - September 8, 2016

 

PDF icon Wireframes for Design and Testing

Presentation by Elizabeth Rosenzweig to the Business Forms Management Association, May 2016

 

You Can't Buy It If You Can't Find it

Presentation by Bill Albert at the Conversion Conference, Las Vegas - May 18, 2016

 

The Six Biggest Design Mistakes Brands are Making Today

Adobe Creative Cloud article quoting Bill Albert - March 21, 2016

 

Building a Better Mobile User Experience

Interview with Elizabeth Rosenzweig by TechTarget, January, 2014

 

Content is King…as Long as Your Visitors Find It

Presentation by David Juhlin at Gilbane, Boston, MA - December, 2014

 

Web Design Challenge: An eCommerce Makeover

Peter McNally featured in eCommerce Bytes - May 2013

BACK to top

 

 

Papers, Presentations & Interviews - UX Industry


Qual vs. Quant: The Ultimate Smackdown

Elizabeth Rosenzweig presented at UXPA Boston - May, 2018

 

Moving your UX Career to the Next Level

Keynote presentation given by Bill Albert at UX Hong Kong - February, 2017

 

The Future of UX: Is Technology Leaving Us Behind? 

Panel hosted by the UXC in collaboration with UX Magazine, Waltham - June 8, 2016

 

The Human Factor: Why Technology Should Adapt to People, and Not the Other Way Around

Article featuring the Bentley UXC, Metro, March 18, 2016

 

30 Experts on What Makes an Exceptional UX Manager

UsabilityTools.com Blog quoted Heather Wright Karlson - January, 2016

 

Keys to a Successful UX Career

Keynote presentation given by Bill Albert at UX India 2015, Bangalore, India - October 7, 2015

 

The Practical Shift to User-Centered Design

Bill Albert moderated this panel at the Mass Technology Leadership Council Mastering Product Innovation Conference, Cambridge, MA - October, 2014

 

Experts Debate Whether to Embrace or Ignore Disruptive Technology

Bill Gribbons mentioned in the Boston Business Journal - March 2013

 

BACk to top

 

Papers, Presentations & Interviews - UXC in the News


 

Bentley University's Human Factors in Information Design won Best Academic UX Program by UX Magazine

March 2017

 

Bloomberg Markets: The User Experience Explained

An interview with MSHFID Program Director and UXC Principal Consultant William Gribbons, Ph.D. - February, 2017

 

Interview with Bill Albert by Cranberry Radio on UX

Conversion Conference - June 2, 2016

 

"The Successful User Experience: Strategies and Roadmaps" book signing (Book)

Book signing with the author, Elizabeth Rosenzweig, at South By Southwest, Austin, TX - March 12, 2016

 

Bloomberg Radio about UX and Healthcare.gov

An interview with Bill Gribbons on Bloomberg Radio - November, 2013

 

A Chat With Bill Gribbons Pt.1

Bill Gribbons interviewed by UXBooth's Andrew Maier - March, 2013

BACK to top

 

Papers, Presentations & Interviews - Emerging Trends 


 

Experimenting with New Research Techniques

Presentation by Heather Wright Karlson (w/ Melanie St. James and Erin Freeburger), Boston UXPA, Boston MA - May 2017

 

Solving Big Problems: UX of Medicare

Presented by Elizabeth Rosenzweig, New York City UXPA - April, 2017

 

Solving Big Problems: The UX of Voting

Presentation given by Elizabeth Rosenzweig at New Hampshire UXPA - March, 2017

 

Millennials are Changing the Marketing Game for Marketers

Interview with Bill Albert by Bentley University Impact, Waltham, MA - November, 2014

 

A Comparison of the Performance of Webcam vs. Infrared Eye Tracking Technology

Presented by Liz Burton and Bill Albert at HFES, Chicago, IL - October, 2014

 

The UX of Voting

Presented by Elizabeth Rosenzweig at Big Design, Dallas, TX - September, 2014

 

Steptorials: Mixed-Initiative Learning of High-Functionality Applications, International Conference on Intelligent User Interfaces

A poster and demo presentation given by Henry Lieberman, Elizabeth Rosenzweig, and Christopher Fry in Haifa, Israel - February, 2014

 

Dieting in the Digital Age

Bill Gribbons quoted in Knowledge@Wharton - October, 2013

 

Emerging Technologies are Creating New Ethical Challenges for UX Designers

Bill Gribbons, GIGaom, March 2013

 

Top 10 Usability Challenges - And How to Solve Them

Bill Albert, Internet Retailers Web Design and Usability, February 2013

 

Walmart, Jobs, and the Rise of Self-Service Checkout Tech

Bill Gribbons was quoted in this ComputerWorld article - January 2013

 

BACK to top

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Books


The UXC is at the forefront of User Experience, and our senior staff deliver new insights and ideas to the UX community.

 

Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics by Tom Tullis and Bill Albert 


Effectively measuring the usability and user experience of any product requires choosing the right metric, applying it, and using the information it reveals. This completely new and updated edition of Measuring the User Experience provides a single source of practical information to enable user experience professionals and product developers to do just that. Authors Tullis and Albert organize dozens of metrics into five categories: performance, issues-based, self-reported, derived, and behavioral/physiological. You’ll explore each metric and learn the best methods for collecting, analyzing, and presenting the data. 

 

 

 

Beyond the Usability Lab: Conducting Large-Scale Online User Experience Studies by Bill Albert, Tom Tullis and Donna Tedesco

In addition to user experience research in controlled labs with small groups, companies are looking to test large sample sizes to be able to compare and contrast data according to specific user populations. But few usability professionals have experience in setting up these studies, analyzing the data, and presenting it in effective ways.  Online usability testing offers the solution by gathering feedback simultaneously from 1,000s of users. Beyond the Usability Lab offers tried and tested methods for conducting online usability studies. It gives practitioners the guidance they need to collect a wealth of data through cost-effective, efficient, and reliable practices. 

 

 

 

Successful User Experience: Strategies and Roadmaps by Elizabeth Rosenzweig

Leveraging material honed in user experience courses and over 25 years in the field, Elizabeth Rosenzweig provides you with a hands-on guide for pulling all of the User Experience (UX) pieces together to create a strategy that includes tactics, tools, and methodologies. This book takes UX acceptance as a point of departure, and builds on it with actionable steps and case studies to develop a complete strategy, from the big picture of product design, development and commercialization, to how UX can help create stronger products.

 

 

BACK to top