Information Design and Corporate Communication (IDCC)
What’s in a name? When it comes to Information Design and Corporate Communication (IDCC) these four simple words represent multiple ideologies and disciplines. In IDCC courses, you’ll explore and evaluate strategies for relaying information to diverse audiences across a variety of platforms. From public relations and crisis management to graphic design and sports psychology, you’ll gain an in-depth understanding of the many methods companies use to communicate with consumers. You’ll also explore the world of User Experience (UX), an ever-evolving discipline which encompasses not only product design and function, but also consumer behavior, branding and information management. So, what’s in a name? A compelling convergence of communication, psychology and technology, IDCC is, in its simplest terms, both the art and science of designing everything — for everybody.
Degree Programs
Courses
Contact
William M. Gribbons
Professor and Department Chair
Morison 294
781.891.2926
wgribbons@bentley.edu